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Story-Powered Sales

The Secret Advantage that Sells More & Closes Faster

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(Free 60-minute live training) 


In this free workshop, you'll learn:

  • The secret of engagement: why some pitches instantly hook the room while others fall flat

  • How use story tactics to increase urgency, boost clarity and trust, and shorten deal cycles

  • A simple method for revealing the real problem your buyer is trying to solve, even when they don’t say it out loud.

  • How to raise perceived value using narrative (without adding deliverables or discounting)

  • The story framework top sellers use to craft memorable, persuasive stories they can drop into any meeting

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This isn’t your average training


Matt Livadary is an award-winning documentarian and creative director who has spent 20 years telling stories that move people and selling multimillion-dollar creative campaigns to Fortune 500 brands. His approach isn’t theory or “beginning-middle-end” fluff. It’s the real, tactical storytelling that closes deals, drives action, and makes your message unforgettable.

Feedback From Past Workshops

Matt changed the way I sell. Period.

"I’ve been in enterprise sales for 20 years and no one has explained storytelling in a way that’s this practical. My entire team is now opening pitches with stories and our close rate is up."

- Corey C.

 


 

One of the most engaging sessions we’ve had.

"Matt’s workshop was a masterclass in making the complex compelling. These skills are already showing up in how we sell, lead, and align internally. One of the most engaging sessions we’ve had at Leadership Lab."

- Drew W.

 

 
Hands-down the most engaging training we’ve ever done.

"It felt like a masterclass in human behavior, not a sales seminar. Our GMs still reference Matt’s analogies and story prompts in meetings."

- Marcela A.

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