Story-Powered Sales
The Secret Advantage that Sells More & Closes Faster
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This isn’t your average training
Matt Livadary is an award-winning documentarian and creative director who has spent 20 years telling stories that move people and selling multimillion-dollar creative campaigns to Fortune 500 brands. His approach isn’t theory or “beginning-middle-end” fluff. It’s the real, tactical storytelling that closes deals, drives action, and makes your message unforgettable.
Feedback From Past Workshops
Matt changed the way I sell. Period.
"I’ve been in enterprise sales for 20 years and no one has explained storytelling in a way that’s this practical. My entire team is now opening pitches with stories and our close rate is up."
- Corey C.
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One of the most engaging sessions we’ve had.
"Matt’s workshop was a masterclass in making the complex compelling. These skills are already showing up in how we sell, lead, and align internally. One of the most engaging sessions we’ve had at Leadership Lab."
-Â Drew W.
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Hands-down the most engaging training we’ve ever done.
"It felt like a masterclass in human behavior, not a sales seminar. Our GMs still reference Matt’s analogies and story prompts in meetings."